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  • The KM 2024 Trend Report
Alba_image

Alba Andres

Copywriter

2024.01.12

:Fashion

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The KM 2024 Trend Report

Karen Millen clean ivory suit set

As we begin to ease back into routine after a season of festivities, take the opportunity to refresh your style for the year ahead. Whether adopting a ‘new year, new wardrobe’ mentality or simply looking for a few key pieces to elevate your collection, these are the 2024 fashion trends to keep on your radar, from renewed classics to fresh designs.

The Cold Shoulder

Bardot necklines continue to be a key trend throughout 2024, offering an effortlessly elegant look. The off-the-shoulder design offers a modest way to show a flash of skin and is highly regarded as a universally flattering shape.

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    Viscose Blend Slinky Sheer Knit Bardot Maxi Dress
    £139.00 £97.30 ( -30 % off )
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    Viscose Blend Slinky Sheer Knit Bardot Top
    £99.00 £20.00 ( -80 % off ) Sale
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    Soft Touch Slinky Jersey Bardot Bodysuit
    £65.00 £20.00 ( -69 % off ) Sale
  • Coming Soon
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    Grey Marl Woven Wool Mix Bardot Mini Dress
    £169.00 £68.00 ( -60 % off ) Sale
Shop Bardot

Serene Pastels

Whether drawn to a feminine lilac or calming sage, incorporating pastels into your wardrobe should be high on your sartorial checklist. This soft colour palette pairs well with neutrals and will also be a welcome addition to your spring wardrobe. These sugary shades can also be styled together in the form of a pastel power suit, a refined-yet-joyful choice that promises to brighten up the office.

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    Coming Soon
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    Ponte And Georgette Jersey Pleated Maxi Dress
    £139.00 £97.30 ( -30 % off )
  • PLUS SIZE
    Coming Soon
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    Plus Size Blurred Floral Woven Column Maxi Dress
    £179.00 £54.00 ( -70 % off ) Sale
  • Coming Soon
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    Petite Viscose Blend Slinky Sheer Knit Roll Neck Maxi Dress
    £149.00 £30.00 ( -80 % off ) Sale
  • Coming Soon
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    Figure Form Bandage Contrast Piping Knit Jacket
    £99.00 £30.00 ( -70 % off ) Sale
Shop Pastels

A Celebration of Femininity

Last year saw a rise in rosette and corsage motifs, lending a touch of romance to even the simplest of looks. These feminine flourishes continue to be on the rise this year, appearing on tops, dresses and accessories. In a similar realm, sheer fabrics such as tulle, chiffon and lace are set to take over the occasionwear space, adding an ethereal element. These feminine flourishes make a fantastic choice for wedding guest outfits, date nights and cocktail parties.

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    Bow Neck Tulle And Ponte Jersey Bodysuit
    £59.00 £18.00 ( -69 % off ) Sale
  • Coming Soon
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    Floral Applique Woven Mini Dress
    £189.00 £20.00 ( -89 % off ) Sale
  • Coming Soon
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    Rosette Neck Tie
    £19.00 £10.00 ( -47 % off ) Sale
Shop Occasionwear

Red Reigns Supreme

The red trend that swept the runways in 2023 doesn’t appear to be going anywhere. From cherry red to deep burgundy, this beloved shade instantly commands attention. Although red may be labelled as an extrovert’s favourite hue, it can also be incorporated into a more minimalist look. Pairing a red piece with a neutral colour palette creates a strong, elevated outfit that can be worn for both the workplace and weekend plans. From the subtle edge of a red shoe to the boldness of a head-to-toe red ensemble, it’s clear that red has cemented itself as a core colour of 2024.

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    Pleated Woven Midi Blazer Dress
    £229.00
  • Coming Soon
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    Viscose Blend Popper Detail Split Knit Midi Dress
    £129.00 £32.00 ( -75 % off ) OUTLET
  • Coming Soon
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    Compact Stretch Tailored Full Skirt Mini Blazer Dress
    £219.00 £30.00 ( -86 % off ) Sale
Shop Red Pieces

Quiet Luxury

Defined by classic silhouettes and sleek details, the Quiet Luxury aesthetic is due to be a most-coveted trend for 2024. This trend centres around sophisticated pieces that don’t need a moment in the spotlight, but naturally exude a confident attitude. With a focus on high-quality, investment pieces and considered style choices, this fashion aesthetic is destined to go the distance.

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    Cotton Blend Stripe Crew Neck Knit Jumper
    £79.00 £40.00 ( -49 % off ) Sale
  • Coming Soon
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    Tailored Compact Stretch Corset Waist Wide Leg Trousers
    £119.00 £48.00 ( -60 % off ) Sale
  • Coming Soon
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    Tailored Wool Blend Double Breasted Blazer
    £199.00 £50.00 ( -75 % off ) Sale
Shop Essentials

Animal Print Revival

Take the plunge into leopard print this year and add a thrilling touch to both everyday and after-dark outfits. Once an iconic style in pop culture, leopard print has also evolved into a high fashion staple. The addition of animal print is a sure-fire way to add personality and dimension to a look, consider other options such a snakeskin, zebra, tiger, and butterfly prints to diversify your wardrobe. From billowing blouses to flowing maxi dresses, animal print can be worn multiple ways and looks to be on the rise for spring/summer 2024.

  • Coming Soon
    KarenMillen
    Pleated Georgette Woven Mini Dress
    £89.00 £15.00 ( -83 % off ) Sale
  • Coming Soon
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    Wild Tiger Print Pleated Georgette Woven Blouse
    £79.00 £24.00 ( -70 % off ) Sale
  • Coming Soon
    KarenMillen
    Butterfly Print Asymmetric Jersey Crepe Maxi Dress
    £69.00 £21.00 ( -70 % off ) Sale
Shop Prints
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